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Hand placing a packet into a joni model v smart period care dispenser against a blue tiled wall with flowers.

We're joni. We believe period care shouldn't be a compromise — for anyone, anywhere.

joni is a women-led, B Corp-certified company on a mission to make menstrual equity possible — reimagining what period care looks like at home, at school, and at work.

Trusted by organizations across North America
185+ commercial customers
1,700+ retail locations
1 million+ products donated
71,000+ menstrual cycles supported
Certified B Corporation
Proudly Canadian
Globe and Mail Fastest Growing Companies List 2025
Boxes of joni tampons packed in a bulk shipping carton
Why joni exists

The period care partner for organizations raising the standard.

Period care hasn't changed much in the last 30 years. Plastic-heavy products, chemical additives, outdated dispensers, and a culture of silence around something nearly a third of the population experiences every month. Not to mention people leaving work, class, or their shift to find something that works. That's not just an inconvenience. It's a gap in equity, sustainability, and operational planning that most facilities have simply inherited rather than chosen.

We built joni to close that gap. As a women-led, B Corp-certified company, we design period care and smart dispensing systems that meet the moment: good-for-you products, low-waste, easy to manage, and available to every menstruating employee, student, or visitor who needs it — no compromise required.

Nearly a third of the population menstruates. New Canadian labour codes now require federally regulated workplaces to stock period products in all washrooms.

But beyond compliance, it's good business: equitable, well-stocked facilities are simply better facilities.

Chosen by companies putting people-first policies into action.
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What we make

Products built to challenge the status quo.

We design organic bamboo-derived pads, organic cotton tampons, period underwear, incontinence care, and smart dispensing systems — independently tested for toxins, and engineered to actually perform.

It's the same standard of care whether joni shows up in someone's bathroom at home or in a washroom down the hall at work.

Hand placing a packet into a joni model v smart period care dispenser against a blue tiled wall with flowers.

Smart dispensers

Model V dispensers are designed for high-traffic washrooms — timed dispensing to reduce waste and hoarding, remote inventory tracking, and low-profile, durable builds that hold up under real usage.

Bulk box of joni bamboo liners beside stacked liners and a bamboo stem

Thoughtfully designed products

Pads, tampons (applicator and non-applicator), liners, and incontinence care — free from added elemental chlorine, dyes, latex, and formaldehyde. Available individually or bundled for your dispenser fleet.

Open tray of individually wrapped joni bamboo pads

Flexible procurement

Already have dispensers in place? Order joni products on their own. Building a program from scratch? We'll help you choose the right mix of hardware and product for your traffic, layout, and budget.

Boxes of joni tampons packed in a bulk shipping carton
1M+ pads donated 71,000+ menstrual cycles supported
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Our giveback model

Success and social responsibility aren't mutually exclusive.

With every purchase, joni donates at least 2% of revenue to non-profit partners across North America, funding product donations, education, and menstrual equity research. This isn't a marketing add-on; it's part of our business model, and it's verified by an independent third party as part of our B Corp certification.

1M+ pads donated — 71,000+ menstrual cycles supported

Three 'joni' boxes stacked on a beige background

Our core values

Challenge the status quo

We focus on innovation, sustainability, and accessibility to bring period care into the 21st century.

Unapologetically inclusive

We stand for bodily agency, equity, and inclusion to drive menstrual equity forward for every body.

Radically transparent

We disclose every material in our products to inform and educate, so people — and the organizations that support them — can make the best decision.

Bringing joni into your organization

joni already shows up in hundreds of workplaces, schools, and public facilities across Canada and the USA. If you're ready to bring accessible, sustainable period care into yours, we'd love to help.

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